AD0-E452 Dumps

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Vendor: Adobe

Certifications: Adobe Certifications

Exam Name: Adobe Audience Manager Architect

Exam Code: AD0-E452

Total Questions: 81 Q&As ( View Details)

Last Updated: Mar 19, 2025

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AD0-E452 Q&A's Detail

Exam Code: AD0-E452
Total Questions: 81
Single & Multiple Choice 81

AD0-E452 Online Practice Questions and Answers

Questions 1

An e-commerce client needs to personalize customer experience on its website. The client plans to use Audience Manager for audience development and activation across website, email, and display media platforms.

The client has made the following investments and cannot make any more technology investments in the next 2 to 3 years: Adobe Audience Manager In-house developed Content Management System (CMS) In-house developed Site Personalization platform that supports API-based integration Adobe Campaign Adobe Advertising Cloud Adobe Analytics

What should a solution architect recommend to this client for experience personalization on the website?

A. Integrate Advertising Cloud with Audience Manager using out-of-the-box integration

B. Integrate Data Management Platform that integrates with client's existing website CMS and Personalization platform

C. Integrate the in-house developed Site Personalization platform using Adobe Campaign APIs

D. Integrate the in-house developed Site Personalization platform using Audience Manager APIs

Show Answer
Questions 2

A client implements Search and Display media partners’ remarketing pixels on its website to re-target site

visitors with product offerings.

None of these media partners currently have integration with the Audience Manager.

The client has implemented Audience Manager as its DMP solution to create richer target audience

segments using the data points enabled from other data sources including the client's CRM system, media,

site behavior, third-party data services, and email programs.

The client wants to leverage these richer data sets to enhance the efficiency of the remarketing programs.

Which approach should an architect recommend to activate the audiences from Audience Manager into

the platforms of these media partners for targeting?

A. Share audiences via server-to-server destination

B. Leverage Customer Data Feed to share audiences with the media partners

C. Implement the media partners' remarketing pixel on more webpages

D. Share audiences via URL type destination

Show Answer
Questions 3

A travel company wants to segment users based on their activity across a maximum of four devices.

Which Profile Merge Rule should be used?

A. Current Authentication Profile + a Data Source + No Device

B. Last Authentication Profile + a Data Source + Current Device Profile

C. No Authentication Profile + a Data Source + Current Device Profile

D. Current Authentication Profile + a Data Source + Profile Link Device Profile

Show Answer
Questions 4

A company wants to remove specific customers from a single trait using an onboarded batch file.

What prefix and file type should an architect use to accomplish this goal?

A. d_unsegment and a .sync file

B. d_unsid and a .overwrite file

C. d_unsegment and a .overwrite file

D. d_unsid and a .sync file

Show Answer
Questions 5

A financial industry sector company has selected Adobe Audience Manager (AAM) as its preferred Data Management Platform (DMP) solution and Adobe Target for the website visitors' experience management and testing. The company is not using any other Adobe product suite tools.

Which approach should an architect recommend for the data collection?

A. Server-side forwarding due to the low server calls

B. Ingest web-server data log

C. Client-side AAM DIL code implementation

D. Creation and deployment of unique AAM tracking pixel for each webpage

Show Answer More Questions

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