PEGAPCDC80V1 Online Practice Questions and Answers

HOTSPOT

As a Strategy Designer, you are setting up the proposition hierarchy for MyCo. Select the correct proposition hierarchy level for each of the hierarchy items identified.

Hot Area:

Selection components provide the ability to ________________.

A. import results from other strategies

B. make calculations based upon a list of propositions

C. filter propositions based on priority and relevance

D. choose between a sales and a service proposition

The Prioritize component sorts offers in _______________.

A. ascending order only

B. descending order only

C. random order

D. ascending or descending order

In a strategy, the propositions are imported using a(n) _____________.

A. Data Import component

B. Offer Data component

C. Import Data component

D. Proposition Data component

What is the name of the property that is automatically recomputed for each decision component?

A. Order

B. Propensity

C. Priority

D. Rank

Arbitration components provide the ability to _______________.

A. arbitrate between different business issues

B. make calculations based upon a list of propositions

C. filter propositions based on priority and relevance

D. choose between propositions

The number of results returned by an Interaction History component can be narrowed down based on _______________.

A. the customer lifetime value

B. the age of the customer

C. a time period

D. the total count of propositions in a given channel

A mobile company wants to introduce new data plans to target students. As a strategy designer, you create new data plan offers. Which offer attribute do you need to set to make the offer available in the contact center?

A. Evidence

B. KeyCode

C. Channel

D. Active

Which value is output by an Adaptive Model?

A. Score

B. Behavior

C. Performance

D. Lift

To which property is the output of a Predictive Model Markup Language (PMML) model automatically mapped?

A. pxOutcome

B. pxResult

C. pxPMMLOutput

D. pxSegment

What is the key difference between a predictive model and human expert?

A. Predictive models are more capable of detecting patterns in historical data.

B. Humans are better at dealing with structured data and identifying patterns.

C. Humans make successful predictions on a large amount of data.

D. Predictive models always outperform human experts.

U+ Bank wants to use Pega Marketing, powered by Pega Customer Decision Hub, to drive sales by displaying the most relevant message to its customers. As a first step, U+ Bank has decided to leverage its website as a marketing channel. The management wants to evaluate how successful the customer engagement is in the web channel. As a Strategy Designer what must you configure in the Next-Best-Action designer to achieve this requirement?

A. Total volume KPI

B. Web Click Through Rate KPI

C. Prioritization strategy

D. Interaction history report

As a Strategy Designer, you have created two business issues (Sales and Retention) and a proposition group hierarchy for a mobile company, MyCo. You also defined propositions in the various business issues and groups. In a strategy defined in the "Retention" issue and the "X-Sell" group, you can import _________.

A. propositions from X-Sell" group

B. all propositions defined

C. propositions from all groups under the "Retention" issue

D. propositions from the Sales issue

U+ Bank has configured Next-Best-Action designer to display marketing offers to its customers on the U+ Bank website.

The bank would like to display different offers to different customers based on relevancy and eligibility defined by the business. The Strategy Designer has decided to use the "Offer targeting using audiences and AI" method to implement this

requirement.

Which three tasks need to be performed to implement this requirement? (Choose Three)

A. Configure conditions for offer eligibility

B. Configure an audience

C. Configure an alternate strategy

D. Configure a prioritization strategy

E. Select a relevancy strategy

In a decision strategy, which decision component filters relevant offers and prioritizes these offers?

A. Switch component

B. Prioritize component

C. Filter component

D. Group By component