MB-260 Dumps

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Vendor: Microsoft

Certifications: Microsoft Certifications

Exam Name: Microsoft Customer Data Platform Specialist

Exam Code: MB-260

Total Questions: 201 Q&As ( View Details)

Last Updated: Mar 12, 2025

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MB-260 Q&A's Detail

Exam Code: MB-260
Total Questions: 201
Single & Multiple Choice 171
Drag Drop 27
Hotspot 3
Testlet 4

MB-260 Online Practice Questions and Answers

Questions 1

You are a Customer Data Platform Specialist. The marketing team requested that customer cellphone numbers be added to the customer profile in audience insights. The customer cellphone numbers are stored in a separate table in the

Azure Gen 2 Storage Account.

You decide to create the data source(s) needed in audience insights.

Which statements best describes the steps needed to ingest the required data to audience insights?

A. In audience insights, under Data, select Data Sources, add data source and select Azure data lake storage as an import method, enter name as "Loyalty Cell Phone" and enter storage account name to authenticate. Repeat the steps for other tables.

B. In audience insights, select Data Sources, add data source, enter "CellPhone" in the name field and click Next.

C. In audience insights, add data source and select Azure data lake storage as an import method, enter "cellPhoneJoyalty1 as a data source name, and then enter the container name and method to authenticate. Repeat the same steps for other tables.

D. In audience insights, add data source and select Microsoft Dataverse as an importmethod, enter "CellPhoneloyalty" as a data source name.

Show Answer
Questions 2

You want to address the IT operations teams goal. What is the first step you should take?

A. Configure incremental refresh for the GubMember table.

B. Add a primary key to the EventAttendee table.

C. Recreate EventAttendee as a partitioned table.

D. Add a primary key to the PageViews table.

Show Answer
Questions 3

You are implementing Microsoft Dynamics 365 Customer Insights at a bank. After going through the unification process, you notice that customer profile cards appear nameless.

You need to reserve this problem and add the full name to the customer profile cards.

What should you do?

A. Within the 'Select source fields* stage, map at least one field to the semantic type *Person.FullName*.

B. Within the 'Select source fields* state. add a custom semantic type for "Person.Fullname*

C. Within the 'Unify customer fields* stage, adjust the order for the 'Fullname " field, where the first option is always filled.

D. Within the 'Unify customer fields* stage, combine different name field into the 'Fullname* field.

Show Answer
Questions 4

You are a Customer Data Platform Specialist. Your information technology (IT) team created the customer profile records by unifying the Account, Contact, and Web Account tables. After unification was complete, the team noticed that three relationships were created automatically (CustomerToContact, CustomerToAccount and CustomerToWebAccount). The team needs to know how they can configure and update these three relationships.

What feedback should you provide?

A. Relationships created via the unification process can be edited by those with contributor- level access.

B. You can edit each of the three relationships by clicking into the Relationship tab and selecting edit.

C. You cannot edit any of the three relationships, as they are non-editable system relationships.

D. Relationships created via the unification process can only be edited by those with administrator-level access.

Show Answer
Questions 5

You created several segments in Microsoft Dynamics 365 Customer Insights.

You need to perform a segment overlap analysis to understand what these segments have in common.

Which two actions can you perform? Each correct answer presents part of the solution.

NOTE: Each correct selection is worth one point.

A. Analyze how specific values affect the overlap results

B. Save the overlapping members as a new segment.

C. View the analysis output to determine the count of members included in only one segment

D. Export the analysis output for further review outside Dynamics 365 Customer Insights.

Show Answer More Questions

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Microsoft MB-260 exam official information: As a candidate for this exam, you need experience with processes related to key performance indicators (KPIs), data retention, validation, visualization, preparation, matching, fragmentation, segmentation, and enhancement.