INTERACTION-STUDIO-ACCREDITED-PROFESSIONAL Online Practice Questions and Answers

In the user interface what is the visual representation of the data about a single visitor including preference?

A. Unified view of customer

B. unified customer profile

C. Single source of truth

D. Single view of customer

Event API requests are made using what two content types (select 2)?

A. CSV

B. XML

C. Form URL encoded

D. JSON

Which entry source event type needs to be configured for a journey to be used in the segment join to journey builder feature?

A. Audience

B. Salesforce data

C. API

D. Date based

How does IS define web template?

A. A repeatable framework used to create a web campaign

B. A google Chrome Extension

C. The events and behavior of what will be captured on the websites

D. An area on your site that a developer has configured.

What can you learn from segment compare on the segment detail tab?

A. To understand view time purchases attributes revenue by category

B. To compare users, engagement activity and other actions across segments displayed

C. To view individual users that are part of the segment

D. To understand what campaign use the segment for targeting

How does a developer share web templates from one dataset to another?

A. Deployment manager

B. Copy

C. Download to zip file, upload zip file

D. Clone

What are IS machine learning powered algorithms called?

A. Machine Learning Tools

B. Einstein Recipe

C. Einstein Decisions

D. Data Science Workbends

What is the salesforce point of view for end to end flow of data for real-time personalization within interaction studio? [Check]

A. Data-in, understand, engage, data-out, analyse

B. Know, understand, personalise, engage, analyse

C. Identify, understand, decide, act, analyse

D. Profile, insight, understand, act, analyse